The use of gift card boxes by the majority of brands to stay attached to their loyal customers is not a new thing. Sending them in envelopes does not create an impact on the customers. From the same cardboard sheets, the cardholders are also manufactured to hold the cards elegantly. Unboxing is given a special preference to leave a positive impact on the customers. Brands can market themselves as well by displaying the logo over them using the embossing technique. The use of scoring, perforation and hot foil stamping provides them with a royal look.
Printing quality is maintained at high standards using advanced digital or lithographic printers. Brands can display the graphics images according to the theme of the event. The variety in designs and availability of customization options has no limit. Use of the gift card boxes is not limited to sending greetings to friends or family members. Now the majority of brands are also using them to stay connected with their customers. It has become a powerful marketing tool for businesses to establish an emotional bond with their customers. However, it is essential to facilitate them to win their hearts. Here are 7 easy ways to do so.
Provide Gift Card Boxes with Promo Codes
Use of the gift card boxes with customized a message is quite common in the retail industry. It is much easy to aid buyers in making discounted purchases. You can provide them with a promo code with a limited duration. It will be beneficial for both the customers and businesses as the businesses will also see a rise in sales. It will make your loyal customers excited and crazy for the love you have shown to them.
Update about Upcoming Products
Every brand kept launching some new variants of their products. Sometimes they introduce a completely new item in the market. Therefore, they need to promote such product launches so that maximum people can know about them. Gift card boxes in the UK are massively used in this regard. It will also facilitate the buyers in a way that they will become the first users of your newly launched products. It will make them feel proud.
Make Boxes Reusable
The gift card boxes wholesale stay in use the whole year, but their use is increased on the arrival of specific occasional and seasonal events. Apart from businesses, people also send greeting cards to their loved ones. So, you can provide them with an opportunity to send those cards using your customized boxes. It will create a sense of joy and love between the sender and receiver. Promoting a reusability factor will also promote your brand.
Acknowledgement for Upcoming Events
It sometimes happens that people have planned something brilliant for the events coming next year. However, most of them forgot because of their busy schedule. You can make them remember the upcoming events through these gift boxes. It will help them prepare for the events in a relaxed manner. Along with such facilitation, this technique attaches people emotionally to the brand, and they will start hearing every update from your brand with keen attention.
Use as Thanksgiving Cards
Some people are so attached to a specific retail store or a brand they always make purchases from them. These retail stores can highlight their prominent customers using their software and then can use the gift card boxes in the UK to say thanks. Printing their names prominently and sending thanksgiving cards will make them emotional. Moreover, you can send a little gift for their appreciation or a promo code in the box.
Use an Engaging Cardholder
There is a possibility of some mishap with the cards during shipping or could get damaged by not placing them properly in the gift card boxes wholesale. Customers can lose important discounted vouchers because of this. So, use the tight cardholders that could affix the cards at a certain position without allowing them to move freely. This technique will also raise the appeal of the box and will inspire the customers while open it to see what is inside.
Remind them of Promotional Offers
Some stores launch promotional offers at certain times of the year. People also wait for such offers to make bulk purchases for their needed goods. Therefore, you can send a card to remind them while conveying information about the discounts offered. It will become a great facility for the buyers. They will not regret later on missing such lucrative offers. It ultimately will also benefit the businesses by boosting sales. These were some of the simplest and most effective ways by which you can win the hearts of customers by facilitating them. Virtual marketing does not have as much impact as gift card boxes can create. It is why this technique is adopted by almost all leading brands of different industries.